Recorded Webinars
As a benefit to membership, Music Biz members can freely access our entire back catalog of webinars!
Note: Non-members have access to webinar recordings for three months after the session takes place. Non-members may request access to older webinars, and will be contacted with more information about the Association.
November 5, 2020 – Actionable Insights: Turn Music Data into Effective Marketing
Songstats is a comprehensive music data analytics app for artists, labels and industry professionals, that provides actionable insights across the most important streaming services and download stores. Solutions like this are key in tracking new industry metrics for success — such as playlist adds, chart positions and social milestones — based on the latest forms of digital music consumption. In Songstats’ debut seminar, learn how artists and their teams can use their music data to improve new release strategies and marketing campaigns.
October 29, 2020 – Brand Summit 2020: Music For Good — Supporting The New Live
In the final webinar of our Brand Summit 2020 program, we look at MRC Data’s 360 Report, offering insights on the changing behaviors, attitudes and preferences of music consumers as we continue to experience the effects of the COVID-19 pandemic. With virtual concerts becoming the new normal in 2020 (and likely the standard for most if not all of 2021), what does that mean for new levels of innovation for production, for brand engagement, and from the artists performing at these shows? We hear from the head of global sponsorship for SXSW and a GRAMMY-winning musician about the live trends developing now and where they’re heading. We round out the webinar by learning how the Cisco Global Events team reimagined live music integrations for the company’s largest customer event and tradeshow, Cisco Live, when it became evident that an in-person event would not be possible in June 2020.
October 22, 2020 – Brand Summit 2020: Music For Good — Supporting Independent Music Venues
In addition to the #SaveOurStages Act — providing relief for companies, artists, and theater professionals during the shutdown — many brands have come forth to show their support for the music community and local venues during this time. We’ll explore several of these brand partnerships, hearing directly from those involved in making them happen.
October 15, 2020 – Brand Summit 2020: Music For Good — Supporting Partnerships in Music & Cannabis
As the cannabis industry continues its path toward broader legalization, artists have taken a significant role in working with brands to share their personal stories, amplify other voices, and support important social causes. In this session moderated by Grasslands Founder and CEO Ricardo Baca, we’ll delve into best practices on how to develop meaningful partnerships between the music & cannabis industries through a conversation with a recording artist; Margo Price, and a brand executive; Elizabeth Hogan.
October 8, 2020 – Brand Summit 2020: Music For Good — Supporting the Music in Advertising and Sync
How are brands reassessing music placement and integration across Film / TV advertising, and branded content over the course of the last six months? This roundtable conversation, moderated by Andrew Hampp of 1803 LLC, will focus on how music helps establish an important balance of tone during challenging times, and why sync is still providing much-needed revenue for artists even when they can’t tour. Plus, an exclusive Q&A with 3x GRAMMY-winning singer/songwriter/producer Ryan Tedder on creative partnerships with brands like Fiat Chrysler Automobiles, his new sync licensing firm and raising funds for COVID-19 relief efforts.
September 17, 2020 – Producing, Performing, and Potential Big Pay Days in a Changed World
2020 has screamed in our ear to adapt, overcome, evolve, and to not look back. Our first Fall 2020 webinar — hosted by Guiding Star Global — showcases innovative, powerful new tools for worldwide music collaboration, creation, performance and distribution that have evolved in the midst of chaos. The session presents details of a revolutionary, industry-changing leap forward in the realm of performance production and presentation with the potential to not only save the year for those willing to make bold moves, but is forecast to forever change the game — all while keeping everyone as safe as possible. Finally, we discuss how big paydays are not only possible, but how they will become more prevalent for those who embrace new financial models developed through the increased pressures on our industry through 2020.
June 18, 2020 – Futureproof Your IT Operations: Building Agile Businesses with Distributed Teams
Successful companies both big and small constantly push themselves to re-evaluate and renew all aspects of their organization: customer service, operations, supply chain, and key resource management. Smart use of technology — automation, data management, BI, web and mobile tools — is essential for this ongoing transformation. However, optimizing outdated business models may not be enough to thrive. As the latest health crisis has shown, sustainable success often rests on re-inventing the very essence of business models and being agile enough on the operational front to support such a move. Are your IT operations ready for the future? At DataArt, remote, distributed teams are supported by design – it’s in our DNA. And we believe that music businesses can benefit greatly by adopting the distributed team model. Whether you manage an in-house development team or working with third-party IT vendors, join us to discuss best practices and concerns of building agile IT operations when working remotely.
June 11, 2020 – The Music Fund and the Future of On-Demand Financing for Self-Directed Artists
As an independent artist or manager, how do you get funding to go on tour or make a video? Do you give up your future rights for a label deal? Make the effort to run a successful crowdfunding campaign? Or take an advance that you may not be able to pay back? The Music Fund offers a new on-demand financing option that turns your existing catalog royalties into upfront cash. You take on no debt, give up no rights to future work, and keep full control of your copyrights. Since The Music Fund only handles artist financing, there are no strings attached, and artists don’t need to distribute or publish through them. Think of it like a bank for the new generation of self-directed artists. In this webinar, The Music Fund founders John Funge and Thomas Jerde explain how to get funding in three easy steps and how it works behind the scenes. They will also discuss the concept of Big Hit Protection and their plans for future products aimed at self-directed artists.
May 28, 2020 – The Imminent Change in Professional Music Production
As technology rapidly advances, mobile devices have become a viable recording solution for musicians of all talent levels, from brand new songwriters to producers of popular worldwide acts. Gone are the days where musicians are forced to learn complicated software and techniques to create music ready for the masses. Join the audiobridge team as they discuss the future of professional recording software, how it will radically change in the next several years and what that means for creatives around the world.
May 21, 2020 – B2B Thought Leadership in the Music Industry
Publicity and marketing for a business-to-business (B2B) company is very different from that for a fan-facing company. While your peers may be constantly studying up on playlist promotion, audience building, direct-to-fan merch, and VIP clubs, what you need are high dollar clients, legitimacy with potential partners that can drive leads to you, and awareness by investors before they ever hear from you directly. In this webinar, you will learn about the variety of opportunities to increase mind share with your targets, including public speaking, social media, owned content like your blog or podcast, and media coverage. You will come to understand how to think about topics that position you well, and think through actions you can take to increase your thought leadership. Finally, you will learn how to utilize media coverage to amplify thought leadership you are already doing.
