Music Industry Analysis
On a daily basis, Music Biz collects studies and data on business and consumer trends effecting the music industry. We compile this music industry analysis from a plethora of media outlets and data providers and filter out the noise to deliver directly to you the actionable insights your business needs to succeed.
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June 26, 2019 – The Smart Audio Report from NPR and Edison Research, Spring 2019
New research in The Smart Audio Report series from Edison Research reveals how smart speaker user behavior and perceptions are evolving, as owners ‘settle in’ with their devices and the market matures out of its introductory phase. According to the Spring 2019 survey, seven out of 10 smart speaker owners use their device daily despite common concerns around security and privacy, while those same factors are leading reasons non-owners have not acquired a device. “We are starting to see more pragmatic usage of these devices,” said Tom Webster,... Read More
June 25, 2019 – The Music Industry Signs a Pledge Against Fake Streams
Streaming manipulation – the practice of artificially inflating stream counts to produce false listening data – is the music industry’s hot-button issue at the moment. Last Thursday, an assortment of music publishers, record labels, royalty-collection societies and other groups signed a code of conduct condemning fake streams and pledging to work together to eradicate them, marking the industry’s first collective agreement on the issue. The document was two years in the making, shepherded in part by the International Confederation of Music Publishers (ICMP),... Read More
June 21, 2019 – Nielsen Audio Today 2019 Report: How America Listens
Radio specializes in boosting ad campaigns because it primarily reaches consumers during the day and away from home, when they’re on the go and closest to the point of purchase. This is a powerful advertising proposition, especially when you consider the impact of a captive audience in the car, where most of radio’s out-of-home listening happens. Increasing traffic and commute times aren’t likely to diminish anytime soon. This means radio will continue to reach a large segment of Americans when they’re on the move,... Read More
June 19, 2019 – Here’s How Tech Is Amping Up The Summer Music Scene
Music always plays a prominent part in most people’s lives, but its role during the summer is particularly special. From massive festivals with top-name recording artists to road trip playlists to travel to top hotspots with legendary nightclubs, music is absolutely key during this time of the year. But music’s intersection with technology is making for some particularly hot new trends that are setting a high bar for innovation while also driving bottom-line in business. Click here to read more.... Read More
June 10, 2019 – Merch Madness: How Artists Are Using Designer Duds and Nutritional Supplements to Battle for No. 1
To sell music these days, artists and labels are in an arms race to sweeten the deal — with lots and lots of stuff. A few weeks before the release of Tyler, The Creator’s latest album, IGOR (Columbia Records), his team launched a campaign to drive first-week sales. It began with a bundle of goodies, the Vote IGOR Pack, that included a t-shirt, lawn sign, button, vinyl sticker and coupon for a digital album download, all for $40.... Read More
June 7, 2019 – Average US Time Spent with Mobile in 2019 Has Increased
For the first time ever, U.S. consumers will spend more time using their mobile devices than watching TV, with smartphone use dominating that time spent. Consumers’ use of smartphones will continue to make up the majority of their media consumption, but we predict that use will plateau by 2020, as consumers become increasingly uneasy about overuse of mobile devices. “We’ve expected that mobile would overtake TV for a while, but seeing it happen is still surprising,”... Read More
June 6, 2019 – Paid Music Subscriber Totals Will Reach 1 Billion By 2030, Says Updated Goldman Sachs Report
The U.S. recorded music market is still growing — faster than top researchers originally thought. Goldman Sachs analysts are raising previously-reported industry forecasts by an average of 4 percent over the next decade, now predicting the industry to grow into a $45 billion beast with a paid streaming population of 1.15 billion by 2030. In its 2017 dossier, the research team led by Lisa Yang originally projected the industry to pull in $44 billion annually by then,... Read More
June 5, 2019 – Sheet Happens: One of Music’s Oldest Businesses Is Growing in the Digital Age
Today — thanks to online stores like Musicnotes, digital subscription services and music-notation formats for tablets and phones — sheet-music sales are booming. They generated $240 million in global revenue in 2018, according to Musicnotes — a tiny fraction of the overall publishing business. But the sheet-music sector is growing quickly: The National Music Publishers’ Association (NMPA) has said that sales were up 7 percent in 2017 compared with the previous year. “I don’t believe we have a ceiling,... Read More
June 4, 2019 – Third Annual Podcast Ad Revenue Study by IAB and PwC Reports Significant Growth
The third annual Podcast Revenue Report by IAB and PwC confirms solid and increasing growth in the U.S. podcast advertising marketplace. The report, which surveyed top US revenue producing podcast companies on various data points, reports continued growth trends at the individual publisher level. The report adds an independent market sizing element, which echoes the pattern of increasing marketwide revenues into 2021 and beyond. This year’s report finds marketers spent $479 million to advertise on podcasts in the U.S.,... Read More
June 4, 2019 – Will Listeners Switch to Music Services from Their Smart Speaker Brands?
Smart speakers present a potentially valuable new option for music services to reach listeners. The space poses a particular interest for tech firms operating in both hardware and software, since they can create brand loyalty within audiences who will buy their devices and then continue to provide revenue as subscription listeners. For instance, Amazon and Google, two of the market leaders in the United States and globally, have launched free or low-cost access to music on their smart speakers.... Read More