Music Industry Analysis
On a daily basis, Music Biz collects studies and data on business and consumer trends effecting the music industry. We compile this music industry analysis from a plethora of media outlets and data providers and filter out the noise to deliver directly to you the actionable insights your business needs to succeed.
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March 14, 2019 – Why Vinyl Records Survive in the Digital Age
Ask a record-collecting audiophile why vinyl is back and you may hear a common refrain: “Of course vinyl’s back! It’s a more accurate reproduction of the original! It just sounds better than digital!” Records, in all their fragility and physicality, pay proper respect to the music, proper respect to the past. They must be handled carefully, for the past deserves our preservation. They are easily scratched, and their quality is diminished as a result of those scratches.... Read More
March 13, 2019 – Study Shows That Music Proves Increasingly Crucial in Marketing
A new study from audio branding specialist PHMG shows that younger Australians place more value on music as a key element of marketing than older generations. According to the findings, 75% of 18 to 24-year-olds and 62% of respondents under 45 say music helps them feel more connected to a brand, compared to just 41% of those 55 and over. “As the expectations of audiences shift, it’s important that organizations don’t get left behind,” said Daniel Lafferty,... Read More
February 28, 2019 – Rise in Smartphone Penetration Gives Fresh Lease of Life to Music Industry in India
Increasing smartphone and mobile internet penetration has given a fresh lease of life to the recorded music industry. A report on the audio OTT industry in India by Deloitte, called Audio OTT Economy in India, throws light on the trend of music streaming in the country, and where the Indian recorded music industry stands compared to its global peers. India has an estimated 150 million monthly active users using audio OTT platforms to stream music, and Indian consumers spend 21.5 hours a week listening to music compared to the global average of 17.8 hours a week.... Read More
February 26, 2019 – Holiday Shopping on Smartphones Led to Strong Ecommerce Growth
The 2018 retail holiday season was exceptionally strong, with the highest growth rates for brick-and-mortar and ecommerce sales since 2011. Online spending performed noticeably better than the industry’s already optimistic expectations. Gains in ecommerce this season were fueled largely by the increase in mobile shopping and buying, particularly on smartphones. Mobile accounted for 60% of online shopping traffic and 40% of sales, with smartphones accounting for 51% and 31%, respectively, according to Adobe. Compared with last year,... Read More
February 25, 2019 – Why We’re Entering the Golden Age of Podcasts
Since Apple included the Apple Podcasts app on every iPhone back in 2014, Edison Research’s Share of Ear report has shown slow but steady growth. But 2018 looks like it was an exceptional year. CBS News conducted a survey of US listeners in January 2019 showing an increase of people listening to podcasts daily or a few times a week from 15% to 23%. That represents 20 million more frequent podcast listeners in the US alone — a 50% relative jump over the previous year.... Read More
February 21, 2019 – The Live Music Building Boom In New and Renewed Venues
With the renovation of historic halls in markets large and small, and new arenas under discussion or construction everywhere from the New York suburbs to San Francisco, a building boom is reshaping the live-music landscape. The total investment is difficult to estimate, but individual projects in North America tracked by Billboard, like The Met Philadelphia, have cost millions — and, collectively, billions. What’s driving and guiding all this spending? Executives from four of the live-music industry’s top firms involved with venue operation and development — AEG Worldwide,... Read More
February 20, 2019 – Smart Speaker Sales Estimated to Exceed 64 Million in 2022
Parks Associates research estimates US households will buy more than 64 million smart speakers with voice assistants in 2022, part of the smart home trend driving widespread adoption of voice control. Strategies for Integrating Voice in the Smart Home finds adoption of these devices increased by 800% from 2016 to 2018, reaching nearly one-third of U.S. broadband households by the end of 2018. Use of voice in conjunction with smart home devices is increasing. With voice popularity and use cases expanding,... Read More
February 19, 2019 – Video Gamers and the Music Business: Time to Level Up
To the tune of 10 million concurrent viewers, American producer/DJ Marshmello played a live DJ set on February 2 to Fortnite players in Pleasant Park, a virtual location in the massive multiplayer game that took 2018 by storm. Gamers tuned in, showed up with their customized avatars, and danced on the virtual floor and on the DJ stage with Marshmello. Accumulating more than $3 billion in revenue last year alone, Epic Games’ latest venture into live music seemed natural,... Read More
February 15, 2019 – Streaming Hits Feature Shorter Intros, Fewer Choruses, Shorter Lengths
At the GRAMMYs this Sunday, the top-nominated artists also happen to be the most-streamed artists in the world. Drake, Post Malone and Kendrick Lamar have cracked the formula for a streaming-platform hit, in an era when streaming is quickly becoming the most important measure of an artist’s popularity. Researchers and people in the music industry say that the importance of having a song do well on Spotify or Apple Music is changing the way songs are written. ... Read More
February 14, 2019 – How Do Gen Z Kids Discover New Music?
Discovering music used to be simple, like picking up apples from the grocery store. You’d head to HMV or Tower Records or whatever big conglomerate stood tall upon your town and then grab the newest record from the chart section. Or perhaps you’d dive deeper, scouring the alternative racks or bookish vinyl shops in search of a suggestion from a sibling. Maybe, once in a while, you’d opt for something rogue because the cover art looked good.... Read More