Music Industry Analysis

On a daily basis, Music Biz collects studies and data on business and consumer trends effecting the music industry. We compile this music industry analysis from a plethora of media outlets and data providers and filter out the noise to deliver directly to you the actionable insights your business needs to succeed.

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December 13, 2019 – Holiday Shopping Behaviors Can Vary By Where Consumers Live, Reports NPD

Although online shopping has erased geographic barriers for many consumers, there are still holiday shopping behaviors that differ between urban and rural consumers. Urban consumers in the U.S. plan to spend 33% more on their holiday shopping this year than those in rural areas, and rural consumers are most likely to buy some of the key categories of the season, according to insights from the 2019 Holiday Purchase Intentions Survey from The NPD Group. “The growth in online shopping has increased the importance of understanding how a consumer’s location impacts their shopping behaviors,” said Marshal Cohen,... Read More

December 12, 2019 – Record Store Day Black Friday 2019 Helps Drive Third-Biggest Sales Week for Vinyl In Nielsen Era

Record Store Day Black Friday promotions on Nov. 29 helped drive another big win for vinyl album sales — and the largest overall sales week for albums in 2019 — according to Nielsen Music. The data tracking firm reports that 855,000 vinyl albums were sold in the U.S. during the week of Nov. 29 through Dec. 5 — the third-largest sales week for vinyl LPs since Nielsen Music began tracking sales in 1991. The only weeks with larger sales were the frames ending Dec.... Read More

December 6, 2019 – Taylor Swift And Billie Eilish Have Made 2019 A Huge Year For Women Selling Vinyl

For years now, one of the most surprising stories in the music industry has been the resurgence of vinyl as a popular musical format. It all but disappeared for decades, but in just a relatively short span of time, many fans have decided they prefer the higher quality audio and that they enjoy owning their favorite albums in a collectible form, and thus vinyl sales have skyrocketed, but only for some acts. Rock musicians primarily pushed this trend,... Read More

December 4, 2019 – Cyber Monday Totalled $9.4 Billion in U.S. Online Sales, Smartphones Accounted for a Record $3 Billion

Cyber Monday — the final day of the extended Thanksgiving weekend that traditionally kicks off holiday season spend — broke another e-commerce record: US shoppers racked up a total of $9.4 billion in online sales, according to figures from Adobe. To put that number into some perspective, at its peak, consumers were spending $12 million per minute; this was the first day to see sales via smartphones break the $3 billion mark; and this was $1.5 billion more than shoppers spent on Cyber Monday a year ago (remember the days when breaking $1 billion was a big deal?).... Read More

December 3, 2019 – Target and Walmart Help Propel Vinyl Album Sales to Blockbuster Week

Vinyl album sales in the U.S. surged pass the half-million mark last week, scoring the second-largest week for vinyl in 2019. According to Nielsen Music, 544,000 vinyl albums were sold in the U.S. in the week ending Nov. 28 (up a big 60% compared to the previous week’s tally of 340,000). The 544,000 haul is the second-biggest week for the format this year, behind only the 827,000 sold during Record Store Day week (week ending April 18).... Read More

December 2, 2019 – 2019 AMAs Drives 108% Sales Gain for Taylor Swift, Dua Lipa, Post Malone and More

Acts ranging from Post Malone and Shania Twain to Kesha and Thomas Rhett saw big sales gains in wake of the 2019 American Music Awards, according to initial reports to Nielsen Music. Collectively, the songs performed on the Nov. 24 ABC TV broadcast garnered a 108% gain in sales of digital downloads on Nov. 24-26, as compared to the three days prior to the show (Nov. 21-23). In total, the performed songs sold 84,000 on Nov.... Read More

November 26, 2019 – Music Streaming Is Americans’ Most-Wanted Subscription Service, Says MusicWatch Survey

Consumers’ most-wanted subscription isn’t Amazon Prime or Netflix but rather music streaming services such as Spotify and Apple Music, according to a new survey conducted by MusicWatch. In the online survey, which polled over 1,200 people aged 13-39 who aren’t yet subscribers to any service, MusicWatch posed a hypothetical scenario in which it would offer to pay for a total of three subscriptions, ranging from entertainment to food delivery to personal care. According to the results,... Read More

November 26, 2019 – On-Demand Audio, Video Streams Pass 1 Trillion This Year for First Time in US

For the week ended November 21, US audio and video on-demand streams passed 1 trillion for the first time ever in a calendar year, tallying 1.002 trillion streams so far this year, according to Nielsen Music. At the same time last year, there were 765.2 billion audio and video on-demand streams in the US. “Surpassing 1 trillion on-demand streams in less than a year underscores how fans are continuing to evolve in the way they listen to music,” ... Read More

November 19, 2019 – Hiding Likes on Instagram Could Change Influencer Marketing for the Better, Marketers Say

Instagram has begun hiding ‘likes’ for select users worldwide, expanding a test that could determine whether or not they will be permanently hidden from public view. Instagram’s CEO Adam Mosseri said the experiment will help improve the mental health of users, while some influencers and celebrities have argued that it may reduce engagement and make it harder to attract brands. But some marketers see this test as an opportunity to move away from such vanity metrics,... Read More

November 15, 2019 – NPD Group Profiles the 2019 U.S. Holiday Shopper by Generation

Many Gen Z and Millennial consumers are planning to start their shopping on Black Friday, and Gen X and Baby Boomers are planning on spending the most of all generations on holiday shopping. Each generation’s holiday shopping plan looks different, according to insights from the 2019 Holiday Purchase Intentions Survey from The NPD Group. Understanding the similarities and differences in when, where, how much, and what each consumer group plans to spend on will be critical for marketers navigating 2019 holiday season.... Read More