Music Biz’s Metrics & Sales Analysis Workgroup has come together as a group and with leading data providers several times over the past year to discuss the current breadth of data that is collected and how it truly depicts the health of the industry as well as the behaviors of the music consumer. Great strides have been made over the last year to incorporate streaming data into sales numbers and to publish data on a more timely basis. Presented at this session are just a few of the data providers that we have worked with, showcasing some new data sets that will provide insights into today’s marketplace and consumer. The session will culminate with a discussion about how data is being used today and offer time for audience questions.
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