The business of predictions is not for the faint-hearted. Forecasting what’s next for the retail industry, in the throes of its most transformative period in decades, is a dicey objective at best. Witness those who spent the better part of 2017 predicting a retail apocalypse, based largely on the number of bricks-and-mortar stores that have announced closings. While there’s no question that the over-stored and over-malled industry is experiencing a correction, the industry is not dying.
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