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The Future of What Episode #308 —  Trust & Safety Spotlight: How Cadenza & XYNQ Turned Impersonation Into Innovation

Both Reuel Williams and Leo Fakhrul fell victim to impersonation fraud – with Leo’s label being flooded with AI slop content, and Reuel’s viral TikTok remix being uploaded to streaming platforms without his consent. The two founders turned these negative experiences into their respective startups – XYNQ and Cadenza – to help those in similar situations. In this episode, Leo discusses XYNQ’s five-layer fraud protection system that emphasizes speed, accuracy, and privacy protection. Reuel speaks on the input he’s gathering from fellow creators that is shaping Cadenza. Both founders are looking to strengthen identity verification and expand their technologies across not just the music industry, but the broader entertainment industries to protect all classes of creators.

Hear more from XYNQ and Cadenza on November 4th, where the two startups will be diving in depth on the trust & safety solutions they each provide as a part of our Tech Trendsetter Webinar Showcase Series!


Click here to access our entire backlog of interviews on The Future of What Podcast!