News

[IN THE NEWS] Millennials opt for digital audio, phone connections in cars

Bar chart showing digital music files and streaming internet radio usage by age group.

RAIN News covered the early results from Music Biz Consumer Insights and LOOP’s latest study of in-car listening, but the final report offers some more detail into the breakdown of technology choices and listener ages. For in-car listening, 75% of respondents said they listen to AM/FM radio. CD listening came in a distant second with 38%, while digital music files had 18% and streaming Internet radio had 15%. Podcasts secured just 6%.

Read more here: http://rainnews.com/millennials-opt-for-digital-audio-phone-connections-in-cars/