Universal Music Group has announced a new licensing deal with African music streaming service, Mdundo. Following the signing, UMG’s catalog will become available will provide its global catalog to Mdundo’s 17 million active monthly listeners across Africa. The streaming service has achieved major growth across the Nigerian music market, and is available in a number of countries including Ghana, Kenya and Tanzania.
“Our focus is to provide a relevant service to the hundreds of millions of potential users in Africa that are getting online,” said Mdundo CEO, Martin Møller Nielsen. “We are extremely pleased to work with Universal Music within Africa towards our vision of providing Africa with an easy and legal solution to accessing music that fits the local consumers.”
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