Live Concerts + Streaming = 73% of the US Music Industry

Streaming is exploding.  But a majority of the revenue in the music industry is coming from live events.  According to US-based calculations shared by PwC with Digital Music News, ticket sales alone account for 43% of all revenues, with festivals driving the growth.  Big brand sponsorships at events count for another 12%. In total, the US-based music industry is now worth $17.2 billion, up nearly 11% since 2012.