GRAMMY Awards Drive More Than 200 Percent Sales Gain for Adele, Beyonce & More

The 2017 Grammy Awards generated instant sales gains for the songs performed on CBS’ Feb. 12 broadcast, according to Nielsen Music. The tunes performed on the show scored a 207 percent gain in download sales in the United States on the day of the show, according to initial sales reports by Nielsen. Combined, the tunes performed on the awards (as well as the original versions of songs treated to cover renditions) sold more than 178,000 downloads on Feb. 12 (up from 58,000 the previous day). Read more here…