“The 50th Annul CMA Awards” Triggers Significant Increase in Country Music Album and Song Sales

Not only did Country fans tune in to watch Country Music’s Biggest Night™ on Nov. 2, but numbers indicate they were listening and engaged too. Last week’s national television broadcast of “The 50th Annual CMA Awards” saw a 37% gain in overall post show Country album sales and a 47% increase in sales for Country songs. For streaming consumption, Country Music also saw an average daily lift of nearly 2.8 million streams per day compared to pre-show daily averages. Read the full article at