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Put simply, millennials who own smartphones use them a lot, according to a June 2014 study by Mitek and Zogby Analytics. Among US millennial smartphone users polled, nearly 90% said their phones never left their side—both night and day—and 80% admitted they instantly reached for them right when they woke up. MORE >>
There’s no doubt that business-to-consumer (B2C) marketers are using content marketing. In an August 2014 study by the Content Marketing Institute (CMI) and MarketingProfs, 77% of B2C marketers in North America reported doing so. And responses indicated that marketers were getting more effective at the tactic: 37% said their organizations were effective at content marketing, up from 34% last year and 32% three years ago. MORE >>
Project Music is the only concentrated music business accelerator in the US, recently unveiled by the Nashville Entrepreneur Center (EC) and Country Music Association (CMA). Startups from around the world will be invited to apply for the accelerator program. Click here for more info! MORE >>
Got a music tech startup? Sign up for Music Biz’s Elevator Pitch Shark Tank as a part of our 'Music Startup Academy: Startups, Rights & Artists' in New York City! Click here for details. MORE >>