WE ARE THE MEMBERSHIP ORGANIZATION FOR THE ENTIRE MUSIC BUSINESS.
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According to an April 2014 study by Altimeter Group, digital transformation is now a significant movement. The research found that definitions of “digital transformation” varied greatly among industry professionals, and in the end defined it as “the realignment of, or new investment in, technology and business models to more effectively engage digital customers at every touchpoint in the customer experience lifecycle.” MORE >>
A new study from Carnegie Mellon University is the first to examine the effect of pre-release piracy on revenue in the film industry. Their conclusions state that, on average, predicted box-office revenues can be reduced by 19% by pre-release piracy compared to post-release piracy. MORE >>
La Cupula Music, a Barcelona-based technology and software company, provides labels, musicians, and other rights holders a platform to sell and promote their music through digital retailers. Learn more about our new member company and the services they offer here! MORE >>
ClickZ Marketing News released an article today featuring Music Biz's very own Bill Wilson on the topic of utilizing digital entertainment in the music industry to drive content engagement. Read more here! MORE >>